A transparent and neat website encourages the users to stay on it longer. However, appearance is not everything, because functionality in the form of user-friendly widgets is also of great importance, especially in the case of landing pages. One of the more interesting options is offered by 100shoppers.com. Specialists from this international group have created a solution that has numerous benefits for the seller, consumers and sales agents.
The company's product is an analytical tool in the form of a widget, Where-To-Buy. It displays a list of online stores with links to the product where it is available. In this way, it is possible to optimize the purchase path and redirect the customer to finalize the transaction. On the part of website users, this solution allows for a better experience of the purchase process.